We’re excited to invite you to join us for our first virtual fundraiser and to help spread the message with your family, friends, and networks. Below you’ll find assets – email templates, social media tips, and graphics – for your use to help promote our 2020 Virtual Giving campaign. Thank you for your support!

Launch Email – Send 1 Week Before Campaign


Hi [Name],

Bloodworks Northwest is an organization near and dear to me for the impact they have in the community, especially during an unprecedented crisis like this one. Social distancing, closures and cancellations due to the coronavirus have led to the cancellation of dozens of blood drives and put massive strain on our blood supply.

In light of this new challenge, they have made the necessary decision to postpone the Bloodworks Ball, their signature fundraising event.

However, Bloodworks has moved the fundraising portion of the Bloodworks Ball online with a virtual campaign! Launching on April 20, we have an opportunity to raise funds to support patients and fund research that accelerates cures, treatments and medical advances. These parts of their mission are always critical, especially in times like these.

Join me in supporting Bloodworks: [enter link to profile].

Thank you,

Follow Up Email – Send During Campaign



Just checking in about my email on Bloodworks’ first virtual giving campaign! So far, we’ve raised $XXX,XXX. I hope you’ll join me in giving before May 2 and help over us the finish line! Together, we can do this – thank you for your support!

Make your gift here: [Referral Link]

With gratitude,

Whether you use Facebook, Twitter, or Instagram, trying linking your Virtual Giving Campaign page on your social media page. Remember to include a personal message about why supporting Bloodworks is important to you. Tag us @bloodworksnw and use #bloodworksnw in your posts. Are you also a blood donor? Share a photo of your donation as another way to show your support for Bloodworks’ mission!

Sample Social Media Posts


  • We’re stronger together. #boldforblood #bloodworksnw
  • Join me in giving to Bloodworks’ 2020 Virtual Giving campaign because [insert reason]. Every gift supports patients and funds research that accelerates cures, treatments and medical advances. Give by May 2 to make an impact! [Insert profile link]
  • We’re connected by blood, and can make a difference in our community. Join me in giving to Bloodworks because [insert reason]. [Insert profile link]
  • Let’s keep making our community strong! Join me in giving to Bloodworks because [insert reason].

Social Media Graphics

Contact: 206.568.3614 Email: